Trade Show Services
Our Trade Show Services and Symposium Services: identify, strategize, plan, build the perfect booth & manage from start to finish.
Need trade show help? Contact Us for all your trade show service needs.
Trade Show Services - Preparation:
- Trade Show program goals are aligned with overall company goals
- Trade Show program plan is created, and exhibit performance measurements determined
- Overall Trade show / Symposium budget management
- Which States / trade shows to present or attend
- Audience engagement strategy designed and created
- Lead retrieval strategy designed and created
- Customer relationship management (CRM) is designed and identified to manage your company’s relationships and interactions with customers and potential customers. The goal is to improve business relationships, stay connected and real to customers, increase return customer rates. This improves bottom line profitability for your company’s investment.
Trade Show Services - Project Management / Event Management:
- Space booking & management
- Event planning & Communications
- Order management / data gathering
- Exhibit Creation Management
- Catering, hospitality organization & management
- Attendee management
- Billing / Payments
- Creation of handouts, brochures, posters, booklets, cards
- Promotion & Marketing the event
- Working with Trade show organizers to promote your booth
- Booth Personnel Management
Trade Show Services - Wrapping up the event:
- Breaking down & Shipping back
- Measuring success & building process improvements
Focused background research on which trade shows to attend which to avoid, can save thousands and prove to be highly lucrative! Distingué Marketing conducts research to ensure your efforts are maximized.
Registering on time for a trade show & picking the right real estate at the event can be crucial to the success of the endeavor and expenditures. Distingué Marketing guarantees your company registers at the optimal time to secure the best location at the show.
Creating & maintaining a budget is the first measure of return on investment. Distingué Marketing processes through all the fine details, creating a viable budget & managing it.
Creating a messaging theme throughout the event that helps brand and reinforce your company's recall.
Project management of any sized booth making them work for your company. We assemble & manage the individuals responsible for: designing, order process, sales personnel, professional craftsman to build the perfect booth.
Managing all the logistics from travel accommodations, booth deliverable's, handouts, brochures, posters, giveaways, sales sheets etc. We make certain all the items and people arrive to the symposium or trade show location on time!
Working with the brand & messaging, Distingué Marketing constructs outreach materials such as: handouts, posters, brochures & other collateral items. All sales tools / outreach tools reinforce your message, branding & will optimize your target markets recall to ignite real sales.
Creating memorable engaging exhibits. Developing the most profound part of initial eye contact & lure with a customer. Exhibit design is an art in itself playing on all aspects of the final customers; intrigue, the brand of the company & the desired jerking reaction. It's an art form!
Booth Personnel management
Creating scripts, messaging, non verbal communication, product reviews & atmosphere guidelines. As well as hourly active workable management.
Breaking Down & Shipping Back
Distingué Marketing organizes the logistics of the booth, when to tear it down, how to tear it down & how it is all shipped back to the company - or disposed of or shipped elsewhere.
Measure Of Success
Creating an evaluation technique to ensure that each event in the future is optimized. A thorough evaluation of what went right with the booth and what went wrong is analyzed & strategically optimized for the next event. A competitor analysis is also conducted.